In todays increasingly mobile and digital world it can be easy to dismiss outdoor business signs as relics of the bricks and mortar age, but that couldn’t be further from the truth. Research indicates that outdoor business signs continue to play a key role in a customer or potential customer’s decision to interact with your business.
Did you know? Nearly 76% of consumers (8 in 10) said they had entered a store or business they had never visited before based simply on its sign.
Your business sign is often your first way a customer notices you, hence why it is important to create a sign that draws the customer to your shop, restaurant or office
Did you know? About 68% of consumers believe that a business sign reflects the quality of its products or services, and over 50% of survey respondents indicated that poor signage deters them from even entering a place of business.
While the most important thing is to have an outdoor sign for your business, it is of equal importance that the business sign design and graphics are of the highest quality. As you can imagine bad looking signage (e.g. signs that are poorly-made, have misspelled words, etc.) will more than likely drive potential customers away from your business. To ensure your outdoor business signs are pulling in as much traffic as possible, the most important thing to do is to make sure that your message is accurate and compelling and that the design is original and visually stunning
Did you know? Nearly half of consumers have driven by a desired business without finding it because of insufficient signage.
There are many consumers looking for your type of products and service s but without a business sign, how will they ever find you? By creating a stand out, high-quality outdoor sign will allow you to not only confirm where you reside for customers, but also build brand awareness. So the next time a potential customer is looking for your product and services, they will be able to recall your business and know exactly where to go.
We service and deliver to all businesses in Cheshire including Crewe, Sandbach, Winsford, Chester, Ellesmere Port, Warrington, Macclesfield, Congleton, Nantwich, Northwich, Wilmslow and Stockport. We also work with businesses in Manchester, Liverpool and Birmingham.